Hello, I’m Orwell
I create work that reaches your people
and turns them into die-hard fans.
Hello, I’m Orwell
I create work that reaches your people and turns them into die-hard fans.
I help them get it, using clear strategy
to explain complex ideas in simple ways.
I help them get it, using clear strategy to explain complex ideas in simple ways.
Using my five step process, I make your brand
look 10x bigger, helping build traction and increase sales.
Like these brands..
Using my five step process, I make you look 10x bigger, helping build traction and increase sales.
Like these brands..
Afters
Musictech challenger brand that keeps up and stays up with the world’s most incredible party cities.
Biofitness
A 0-1 rebrand that increased enquiries by 25% leading to increased profits and an additional full-time trainer onboarded within six months of the launch.
ScotEng
Within 12 months of the rebrand’s launch Scottish Engineering posted their first profit in three years and first increase in membership in five years.
Antoine Couturier
A rebrand to launch a new stage of growth for the Glasgow-based filmmaker.
coming soon
3.5-step brand transformation
Over the course of four weeks, I work with you one-on-one to build your brand using my proven 3.5-step brand transformation process.
It’s a process I’ve honed over many years and many projects, shaping it to deliver world class brands at freelancer speed, without the agency price tag.
1.0 Immerse
Immersing myself in your brand with workshops, interviews and internal research to uncover the cultural and business insights that will help shape your brand’s future.
2.0 Strategy
The positioning, words and direction your brand will use to stand out from the competition, connect with the right people and turn them into loyal fans.
3.0 Create
A visual brand built from the brand strategy to connect with and excite your people. The end result is a complete brand identity covering everything agreed in the scope.
3.5 Launch
We’re ready to launch! Using everything we’ve learned about your brand and your audience, we create a plan that will launch the brand to the world!
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It's an easy win for me to make a recommendation for other founders to work with Weiter.
Orwell is an experienced professional, he doesn't just give you what you ask for, he gives you what you actually wanted. You can put your trust in him.
Founder, Defiant
“
Orwell took me from this very long list of services to one sentence – opening doors in the music biz. My message is clear and I feel proud of what I'm wearing as a brand now.
To anyone thinking of working with Orwell, do it!
MSA Music Services
“
I would say jump on a call with Orwell because from that initial meeting, you will be 100% comfortable.
The way he works with founders has been eye opening. He's so good at managing people, managing egos and making sure everyone gets a voice, but then we do the best thing for the brand.
Brand Strategist, Defiant
“
Orwell took the ideas in my head and made them into something real, something much more than I imagined. Just using the new brand gives me confidence in my business.
Celebrant Kate
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Working with Orwell was like talking to your old friend who knows exactly what you need, is there to guide you all the way through and in the end celebrates your success.
Managing Director, Coorie
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Our messaging is perfect, we now know exactly what to say to attract the kind of clients we want. Unequivocally, value for money and then some!
Founder, Biofitness
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Working with Weiter we realised that understanding our brand was the key to making our business successful!
Managing Director, Culinary Tales
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The branding process helped us to understand and better articulate the unSummit concept both internally and to our global audience
Head Of Community, HOT
Book an intro call
I work on one brand at a time, so spaces are limited. Book a call and let’s see if we are a good fit.