PROJECTS

I’ve created brands that launched start-ups, grown seven figure businesses and sold out global events.

What can we achieve together?

music – visual identity
visual identity – go to market
brand strategy + messaging – go to market
visual identity – go to market
visual identity – go to market

Posters

Weiter means go further.

Weiter is the work of Berlin-based brand and strategy director Orwell McGubbins.

For 15 years I’ve challenged businesses and decision-makers to push their brand beyond their expectations. Using cultural insights and creative know-how to turn strategy and design into brands that engage and excite people all over the world. 

Beginning my life in design creating posters and merch for friends’ bands and club nights, I’ve come full circle, combining that early DIY energy with years of hands-on strategic experience to support today’s dreamers, founders and creators.

I don’t do it alone, collaborating with a network of freelancers specifically selected for each project to deliver what your startup needs.