The Rail Cluster is a growing network of SMEs, rail manufacturers and contractors bringing jobs and investment to Scotland. Its mission is to decarbonise Scotland’s railways by 2035 and make the country a world leader in net zero emissions railways.
We were asked to create a sleek brand identity and website to attract Scotland’s SMEs to join the Rail Cluster.
We designed and built a website with a forum as a tool to facilitate connections amongst the growing number of Rail Cluster members. To create a visual consistency we gave the photos a specific blue-grey overlay to unify the style and elevate their quality.