Weiter is the work of freelance brand and strategy director Orwell McG.

I work with culturally impactful brands to grow their business by clearly communicating value through the words they use and the way they look.

B3M testimonial

B3M testimonial

The new identity really raised us to the next level, it’s opening bigger opportunities than we ever had before

Mantra testimonial

Mantra testimonial

Our brand now has a quality to it that wasn’t there before, people now know what we’re about from the first look

Pulsing Fall testimonial

Pulsing Fall testimonial

When we brought Weiter onboard and people saw the designs, they started taking our brand seriously

Culinary Tales testimonial

Culinary Tales testimonial

Working with Weiter we realised that understanding our brand was the key to making our business successful!

HOT testimonial

HOT testimonial

The branding process helped us to understand and better articulate the unSummit concept both internally and to our global audience

Animalia testimonial

Animalia testimonial

Weiter’s understanding, expertise and organisation has left us in a better place